// about
Builder, designer, and product engineer.
“Make things people feel before they can name them — fast, considered, and a little bit alive.”
I'm a frontend-leaning full-stack engineer who designs and ships polished web products. Last decade: WordPress, Shopify, the React ecosystem, Node — moving from theme work into product architecture, design systems, and motion-first interfaces.
I care most about the small stuff: tight typography, fast first paint, instinctive interactions, honest copy. Details users feel before they can name them.
now
live- building
- learning
- response
- timezone
what i do
04 areas- FrontendReact, Next.js, TypeScript, design tokens, accessibility
- Full-stackNode, Postgres, Mongo, REST/GraphQL, Auth, CMS
- Design systemsTokens, motion language, component libraries, Figma
- PerformanceCore Web Vitals, ISR, image pipelines, bundle budgets
// stack
Tools I reach for daily
Pragmatic toolkit. Bias toward boring tech that scales — paired with the modern bits that actually move the needle on UX and shipping speed.
frontend
- React
- Next.js
- TypeScript
- Tailwind
- CSS Modules
- Framer Motion
- GSAP
backend
- Node.js
- Express
- PostgreSQL
- MongoDB
- REST
- GraphQL
- Prisma
cms & commerce
- WordPress
- Headless WP
- Shopify Plus
- Liquid
- Sanity
- Contentful
tooling
- Git
- GitHub Actions
- Vite
- Turbopack
- Vercel
- PM2
- Nginx
- Docker
design
- Figma
- Design tokens
- Type systems
- Motion design
// bookshelf
What I'm reading
Books shaping how I think about software, design, and craft. Updated when I finish or pick up something new.
Designing Data-Intensive Applications
Refactoring UI
Show Your Work
A Philosophy of Software Design
// experience
A decade of shipping
- 2023
The 3D Frontier
I merged creative development with immersive interaction, experimenting with Three.js, WebGL, and motion-first interfaces.
- 2021
Full Stack Evolution
I embraced modern full-stack development with Node.js, React, API design, and scalable data flows.
- 2018
Programming Core
I shifted toward heavier backend logic and custom product functionality using PHP and advanced JavaScript.
- 2016
CMS Mastery
I went deep on content systems and ecommerce, building with WordPress architecture and Shopify storefronts.
- 2014
The Spark
I started with HTML, CSS, and visual design fundamentals, learning how the smallest layout decisions shape user trust.
- Now
Product systems + AI workflows
My work sits at the intersection of product systems, AI-assisted workflows, and premium frontend experiences.
// process
How I work
Every engagement runs the same five phases — adjusted for scope. Most projects ship in 4-8 weeks. Async by default, weekly sync calls, daily previews.
- 01week 1
Discovery
Goals, audience, constraints, success metrics. Audit existing work. Define what done looks like.
- 02week 2-3
Design
IA, wireframes, design tokens, hi-fi screens. Two rounds of feedback. Approved direction before any code.
- 03week 3-6
Build
Component library, integration, content modeling, perf budget enforced from day one. Daily preview deploys.
- 04week 6
Ship
QA pass, accessibility audit, Lighthouse, browser matrix, soft-launch staging, then go live.
- 05ongoing
Support
Two weeks of bug fixes free. Optional retainer for new features, perf reviews, and quarterly check-ins.